The hottest delta brand value has been further imp

2022-08-01
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Delta's brand value was further improved. For four consecutive years, it was selected as one of Taiwan's top 20 international brands. On December 17, delta made another leap forward in the 2014 Taiwan international brand value survey sponsored by the industrial bureau of the Ministry of economy of Taiwan. Delta is the only large-scale industrial brand selected. In 2014, the brand value reached US $170 million, an increase of 24% compared with 2013. As one of the enterprises with the fastest progress, delta ranks fourth to thirteenth in the overall ranking

Mr. Zhengping, executive director of delta (left), and MS. guoshanshan, head of delta brand (right), attended the award ceremony.

Ms. guoshanshan, head of delta brand, received the award on behalf of the award and said that the observations and suggestions of Interbrand consultants on Taiwan brands were consistent with the steps of delta brand strategy. Starting from building a unique brand identity, Delta has gradually highlighted its business philosophy and values, further focused on customer needs, and integrated software and hardware to enhance the use experience. Start smarter Greener. Together. Create a smart green life brand communication plan, continue to build a complete distribution network and service platform around the world, and strengthen colleagues' understanding of delta brand, so as to create a unique delta brand experience, which has been highly recognized by customers and distribution partners

delta invests% of its revenue in R & D and innovation every year, constantly improving its technical capabilities, contributing to the prominence of brand differentiation, and the overall revenue and profits continue to grow. In 2014, delta was recognized by the International Carbon Disclosure Project (CDP) and was the only enterprise in Greater China to be selected into the climate Performance Leadership index (CPLI), which shows that Delta has been internationally recognized for its practical actions of transforming climate change risks into energy-saving business opportunities and implementing the business philosophy of environmental protection, energy conservation and love the earth

through continuous brand resource investment, Delta has gained a market leading position in the fields of power supply and components, energy management and intelligent green life, and has become a partner named by customers. The brand value survey is an assessment of the overall business performance of the enterprise. It has been selected for four consecutive years, which highlights Taiwan. This means that the business philosophy, enterprise development and brand strategy are seamlessly combined

About Delta

founded in 1971, delta group is a leading manufacturer of power management and heat dissipation solutions, and it is of great significance to ensure the accuracy of the values of fatigue testing machines It occupies a world-class important position in many product fields. In the face of increasingly serious climate change issues, delta adheres to the business mission of environmental protection, energy conservation and love for the earth, uses the core technology of power electronics, integrates global resources and innovative research and development, and deeply cultivates three business areas, including power supply and components, energy management and intelligent green life. Meanwhile, delta actively develops its brand and continues to provide efficient and reliable energy-saving solutions

delta group operates all over the world, with R & D centers and production bases in Chinese Mainland, Taiwan, the United States, Thailand, Japan, Singapore, Mexico, India, Brazil and Europe. In recent years, Delta has successively won many international honors and affirmations. Since 2011, Delta has been listed in DJSI world of Dow Jones' sustainable development index for four consecutive years, with five scores ranking first in the global electronic equipment industry; 2014 Carbon Disclosure Project (CDP) The results of the annual evaluation revealed that delta stood out from nearly 2000 listed companies participating in the CDP evaluation worldwide. It not only received the highest grade a evaluation, but also was the only enterprise in Greater China that was selected into the climate Performance Leadership index (CPLI)

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